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New research on Zea business model
A new research on Zea business model will be presented at the 2nd workshop on coopetition strategy in Milan. The central question of the study is «how are organizations able to manage two logics of competition and cooperation simultaneously when they are in coopetitive relationship ?»
By Ruben van Wendel de Joode, School of Organization & Management, Delft University of Technology – The Netherlands.
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September 14-15, 2006
